Performance Marketing + AI Strategy

AI Performance Marketing
for Brands Who Care
About Creative.

I help DTC and growth-stage brands win on Meta and Google by combining rigorous performance systems with AI-assisted creative strategy — so every dollar works harder.

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AI-Powered Performance Stack FRAMEWORK
Creative fatigue detectionAI
Audience signal mappingAI
Budget allocation optimizationAI
Format-level performance analysisAI
Track record
$50M+
Ad spend managed across Meta & Google
Taking clients
DTC  ·  Supplements
Beauty  ·  CPG

Performance marketing at the intersection of data, creative, and AI.

I’m Alex Neiman, a performance marketing consultant working at the intersection of AI and creative. I work with growth-stage brands to build media systems that actually scale: disciplined account structure, creative-led testing, and AI workflows that turn raw data into clear decisions.

Before this, I spent years inside Meta’s ad ecosystem learning what separates accounts that plateau from accounts that compound. The answer is almost always creative clarity and systematic iteration.

“The best performance marketers aren’t media buyers — they’re creative directors who speak fluent data.”
— How I think about the work
8+
Years running paid media at scale
$50M+
Ad spend managed across Meta & Google
15+
DTC brands advised across health, beauty, and CPG
AI-first
Workflows, reporting, and creative analysis powered by AI

Four ways to work together.

From a single high-signal call to ongoing advisory, I work with brands at different stages of their paid media journey.

01 / Strategy
Performance & AI Strategy Call

A focused 60-minute session to diagnose your biggest paid media bottleneck and leave with a prioritized action plan.

For Brands spending $0–$50K/mo on paid media who feel stuck or plateaued.
You get Recorded session, written audit summary, 3–5 prioritized experiments.
Book a session →
02 / Retainer
Ongoing Performance Advisory

Monthly advisory retainer for brands that want a senior strategic voice without the full-time overhead. I embed into your team’s workflow.

For Growth-stage brands with an in-house media buyer or small agency who need senior oversight.
You get Weekly reviews, Monthly Deep Dive, and Creative Audits.
Inquire about retainers →
03 / AI Systems
AI Workflows for Marketers

Custom AI-powered systems built for performance teams: automated creative reporting, AI brief generators, ad library analysis pipelines, and more.

For Marketing teams drowning in manual reporting or creative processes that don’t scale.
You get A working system, documentation, and a training session for your team.
Explore AI systems →
04 / Research
Competitive Ad Library Analysis

A deep-dive competitive intelligence report on your category’s ad landscape — what’s running, what’s working, and what gaps your creative should exploit.

For Brands entering a competitive category or relaunching creative strategy from scratch.
You get Branded PDF report, creative angle map, and a 30-min walkthrough call.
Request an analysis →

A repeatable system for every engagement.

01
Step one
Discover

Full account and creative audit. I pull the numbers and actually look at your ads — not just the data about them.

02
Step two
Diagnose

AI-assisted pattern recognition across creative fatigue, audience signals, and budget allocation. I find the real bottleneck, not the obvious one.

03
Step three
Design

A prioritized strategy, testing roadmap, and creative brief framework. Concrete enough to execute, flexible enough to iterate.

04
Step four
Deploy + Iterate

Execution support, automated reporting, and a weekly rhythm that turns results into learning and learning into the next test.

Breakdowns, frameworks,
and field notes.

View all articles →
Meta Ads Budget Allocation with AI: How to Let Data Drive Your Spend in 2026
Two-thirds of marketers now prioritize AI for ad buying (IAB, 2026). Here is how to use AI-driven budget allocation in Meta ads to cut waste…
Mar 2026
Meta Advantage+ Shopping Campaigns: The Complete Setup and Scaling Guide for 2026
Meta Advantage+ shopping campaigns are the most powerful ecommerce campaign type on Facebook and Instagram. Learn how to set them up, avoid common mistakes, and…
Mar 2026

The playbook behind $50M+ in ad spend.

Get The Intro to Meta Advertising — the frameworks, mental models, and AI workflows I use with every client. Free PDF, delivered instantly.

Creative testing framework
Reading Meta signals
AI data workflows

No spam. Unsubscribe anytime.

No spam. Unsubscribe anytime.

One call. Real clarity on what’s holding your account back.

  • For brands at any stage of their paid media journey
  • For founders who want a senior pair of eyes before a big creative push
  • For performance teams who need AI systems, not just more headcount
  • For anyone who believes good creative and good data belong together
Book a Strategy Session
60 minutes. Recorded. You leave with a prioritized action plan.
Open booking calendar
No obligations. Cancel anytime before the call.